2. Sponsor: HiveFire's Curata

    Curata SponsorshipHiveFire provides easy-to-use marketing software for content curation and content marketing. HiveFire's solution allows marketers to quickly aggregate content based on specific search terms in order to be thought leaders in their industry, own industry conversations and drive qualified Web traffic. HiveFire, was founded in 2007 and is headquartered in Cambridge, Mass. For more information, visit:www.hivefire.com

  4. Sponsors

    (11 articles) IBM

    (7 articles) Acxiom

    (6 articles) Zeta Interactive

    (4 articles) Search Engine Strategies

    (4 articles) Xerox

    (3 articles) Ernan Roman Direct Marketing

    (3 articles) Merkle

    (3 articles) Mintel

    (3 articles) TWTRCON

    (1 articles) Applied Info Group

  5. People in the News

  6. Organizations in the News

  1. DM Days Blog

    1. Digital Marketing Days Wrap-up: A Speaker's Perspective

      Explore Article Digital Marketing Days Blog (Jun 17 2010)
      by Jeff Ragovin

      Digital Marketing Days Wrap-up: A Speaker's Perspective What do Martha Stewart and I have in common? Well, I will admit Martha Stewart’s brand might enjoy far greater brand awareness than mine—but we both were featured speakers at The Digital Marketing Days Conference and Expo in New York City! (Read Full Article)

      Comment on Article Mentions:   Buddy Media   Jeff Ragovin   Martha Stewart

    2. Data, Analytics and Modeling Bring Online Display Advertising to a New Level

      Explore Article Digital Marketing Days Blog (Jun 16 2010)
      by Sandeep Kharidhi

      Data, Analytics and Modeling Bring Online Display Advertising to a New Level These days, the emphasis is on online media. Display advertising is, naturally, part of that mix. In a fairly short time period, we’ve seen the introduction of ad exchanges, data exchanges, and demand side platforms (DSPs). The industry is shifting from low-level targeting platform to become as a (Read Full Article)

      Comment on Article Mentions:   Merkle   Sandeep Kharidhi

    3. Real-time and Triggered Messaging

      Explore Article Digital Marketing Days Blog (Jun 15 2010)
      by Mitch Rubin

      Real-time and Triggered Messaging Real-time messaging, also known as triggered messaging, is highly valuable to you and your customers. (Read Full Article)

      Comment on Article Mentions:   Applied Info Group   ROI

    4. See all articles >>

  2. Featured Articles

    1. A Turning Point In The Field Of SEO

      Explore Article Search Engine Land (Jun 21 2010)

      We are at a turning point in the field of search engine optimization (SEO)—a positive turning point. For those of us who have been around for a long time, it’s an interesting (and very good) time to be involved in search. But it must be daunting for those outside the industry, or just getting started [...] *** Read the full post by clicking on the headline above or, in Facebook, by clicking on the "View Original Post" link below. *** (Read Full Article)

      Comment on Article Mentions:   Yahoo   URL   Google

    2. Digital vs. direct smackdown ends in draw

      Explore Article Direct Marketing News (Jun 18 2010)

      It was billed as the digital-vs.-direct generational smackdown of Digital Marketing Days, but the face-off between direct veteran Stan Rapp and digital "serial entrepreneur" Dan Zawadzki ended in a draw. Even if Rapp ... (Read Full Article)

      Comment on Article Mentions:   Acxiom   Stan Rapp   Tim Suther

    3. A Hot New Targeting Tool: Intent Data

      Explore Article directmag.com (Jun 18 2010)

      It sounds unreal to someone used to seven or eight selects on a list data card. But did you know you can target hot prospects, using thousands of attributes, in milliseconds? (Read Full Article)

      Comment on Article Mentions:   Acxiom   John Nardone   Tom Philips

    4. Email On Its Way Out? Sandberg, Please!

      Explore Article adotas.com (Jun 18 2010)

      Email On Its Way Out? Sandberg, Please! ADOTAS – During a presentation chock full of self-congratulation and gloating — Somebody donated an organ to a stranger through our social network! Huzzah! – at the Nielsen Consumer 360 conference on Wednesday, Facebook COO Sheryl Sandberg stepped off a cliff by suggesting that social networking (and text messaging) were slaying email. Teenagers are always on [...] (Read Full Article)

      Comment on Article Mentions:   Facebook   Google

    5. Bringing online and offline worlds together

      Explore Article Direct Marketing News (Jun 18 2010)

      Bringing online and offline worlds together More and more marketers are seizing the opportunity to integrate online and offline tactics in order to reach today's always-connected consumers and cater to their specific preferences (Read Full Article)

      Comment on Article Mentions:   Facebook   Southwest

    6. See all featured articles >>

  3. Recent Articles

    1. How CEOs are Using Social Media for Real Results

      Explore Article mashable.com (Jun 14 2010)

      How CEOs are Using Social Media for Real Results The Real Results series is supported by Gist, an online service that helps you build stronger relationships. By connecting your inbox to the web,… (Read Full Article)

      Comment on Article

    2. Report: Facebook fans worth $136 apiece

      Explore Article SmartBrief (Jun 14 2010)

      A Facebook fan is worth about $136, according to a survey of the site's users by Syncapse. -More- What do Guy Kawasaki, Robert Scoble, and Jeremiah Owyang have in common? They'll all be speaking at SocialTech 2010 on October 26 in San Jose, CA. Join MarketingProfs and B2B high-tech social media marketing practitioners from Intel, SAP, Adobe, Cisco and more.Register before June 30 to save $200! (Read Full Article)

      Comment on Article Mentions:   Adobe   Intel   Robert Scoble

    3. Social Sites Help Consumers Connect With Brands and Products

      Explore Article Online Marketing Strategies and Tactics (Jun 10 2010)

      Thirty-seven percent of respondents to a recent social media survey said they learned about a new product or service from a social networking site, and 32 percent recommended a product/service/brand to friends via a social networking site. ... (Read Full Article)

      Comment on Article

    4. What Google Thinks of Your Site

      Explore Article searchenginewatch.com (Jun 21 2010)

      Paying attention to your site's Sitelinks, hierarchical listings, and internal link listings in Google SERPs are great ways to see how Google understands your site. ... (Read Full Article)

      Comment on Article Mentions:   PPC   URL   Google

    5. Campaigner Marketing Email Service to Exhibit at Digital Marketing Days ...

      Explore Article Oceania (Jun 4 2010)

      Campaigner Marketing Email Service to Exhibit at Digital Marketing Days ...Oceania (press release) (subscription)... marketing service provider, today announced that it will be exhibiting in booth 230 at The Direct Marketing Association's (DMA) Digital Marketing Days. ...and more » (Read Full Article)

      Comment on Article Mentions:   Campaigner Marketing Email Service   The Conference & Expo   Direct Marketing Association

    6. 4 Tips for Producing Quality Web Videos

      Explore Article mashable.com (Jun 4 2010)

      4 Tips for Producing Quality Web Videos Hayden Black is the writer, producer, and star of the huge online hits “Goodnight Burbank,” “Abigail’s Teen Diary,” and “The Occulterers.” He’s racked up… (Read Full Article)

      Comment on Article Mentions:   Facebook

    7. Campaigner Marketing Email Service to Exhibit at Digital Marketing Days Conference & Expo

      Explore Article Yahoo! Finance (Jun 3 2010)

      OTTAWA, Ontario----Campaigner, a leading email marketing service provider, today announced that it will be exhibiting in booth 230 at The Direct Marketing Associations Digital Marketing Days. (Read Full Article)

      Comment on Article Mentions:   The Conference & Expo   Direct Marketing Association

    8. Zeroing in on Your Most Valuable Targets

      Explore Article Digital Marketing Days Blog (Jun 11 2010)

      Zeroing in on Your Most Valuable Targets Financial and insurance marketers attending Digital Marketing Days in June, listen up! When it comes to targeting your most valuable customers – those who are both responsive and likely to remain profitable over time – via the Internet, you are facing an uphill challenge. Here is a sneak preview... (Read Full Article)

      Comment on Article Mentions:   Merkle   Digital Marketing Days

    9. See all articles >>